SEO
Common SEO Mistakes
The most common SEO mistakes that hold websites back, including why great blog content sometimes fails to rank and how to fix it.
2 min read
Images and videos make pages more engaging, and they can bring search traffic of their own.
Image SEO tips
- Use descriptive filenames.
- Write helpful alt text for accessibility and context.
- Compress images and use modern formats.
- Specify dimensions to avoid layout shifts.
- Use responsive images for different screens.
- Place images near relevant text.
Video SEO tips
- Host videos where they can be indexed.
- Write clear titles and descriptions.
- Add transcripts and captions.
- Use video structured data.
- Create a thumbnail that represents the content.
Visual search
Visual search tools let people search using images. Clear product images from multiple angles and accurate product data improve visibility.
Performance matters
Heavy media slows pages. Lazy loading and optimised files keep pages fast.
Optimise media
oceanone's on-page SEO service includes image and video optimisation.
Related oceanone services
Keep reading
More notes in SEO, or explore oceanone services.
Questions this topic usually raises
Agency teams and marketing leads who need a clear, practical view of image and video seo without the noise. It is written for people who already work with clients, not for theoretical reading.
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