Use search, website, social, and campaign tasks as they come up, without hiring a full-time person or signing a long retainer. Each job is quoted on its own, so the client's budget stays on the work in front of you.
You keep the client. We do not contact them. Nothing here is a standing retainer. Recurring search programmes sit on the SEO service, not on this page.
One-time SEO, a Google Business Profile, an SEO migration, Analytics and Search Console, SSL enforcement, keyword research, or mobile usability fixes.
Malware removal, content and image changes, a move to another host, SSL installation, HTML email signatures, and WordPress hardening.
A one-off pass on an existing profile, new profiles, a revamp, or the graphics, cover, and icon. Profile and graphic work includes three revision rounds.
Setup only, not ongoing management. We can also analyse a live campaign, or set up Google Merchant with product feeds.
Monthly care packages with backups, updates, and a report, or monitoring on its own. Fixes outside a package are quoted after you accept them.
Each package backs the site up daily, watches and updates WordPress, themes, and plugins, and checks uptime, security, and performance. The report and the included support hours are what change.
How a job runs
You are involved before any work starts. A quote is written for that case, and it varies from job to job.
Social profile setup, a profile revamp, and graphic, cover, and icon design each include three rounds of revision. After the profiles are done, you hand them to your client.
Every other task is a custom quote, and the figure varies. Campaign setup is a one-off fixed cost and does not include management. On the Basic care package, hours past the included 2 are charged per hour. Restoring a backup, fixing a site that is down, and removing malware are not included in the monitoring-only options. Those can be done at an extra cost.
The job waits when the brief, the verification code, or the approval is late. This is the split.
| Task | Your agency |  |
|---|---|---|
| We quote the one-off once we understand it. The quote is written for that case. | ||
| We do the task named in the quote, and we do not start a website change until you accept it. | ||
| We set up profiles, a campaign, or a Merchant account, then hand them back as the task describes. | ||
| On social profile setup, a revamp, and graphic work, we include three revision rounds. | ||
| On a care package we back the site up daily, update WordPress, themes, and plugins, check uptime, security, and performance, and send the monthly report. | ||
| If monitoring finds malware, or the site is down, we tell your team. The fix itself is a separate cost on the monitoring-only options. | ||
| The client's need, clear enough for a quote. | ||
| For a Google Business Profile: the intake details, and the verification code Google mails to the physical address. The code can take up to 4 weeks, so setup often takes about 5 weeks. | ||
| Acceptance of the quote before ad-hoc changes start. | ||
| Handover of finished social profiles to your client. | ||
| Campaign management after the 2 to 3 week monitoring window, and the shopping campaign after Merchant is set up. | ||
| A word to the client to contact their host when the site is down. Uptime faults are the host's to fix. We can help look into why it was down. | ||
| Updates to software, themes, and plugins if you do not take a care package. Otherwise malware can come back. |
Search engine optimisation is a set of practices that improve how a site is found. Over 70% of professional digital marketers view SEO as more effective than PPC and other marketing (Markitors, 15/11/2023). These tasks are one-time. Recurring SEO is the separate SEO service.
Any one-time SEO effort. The tasks follow the client's needs and preferences.
Setup only. The profile lists the business on Google Maps and in local results, including hours, contact details, and a link to the site. We send an intake form. Google mails a verification code to the physical address, and we need that code to finish. The code can take up to 4 weeks, so setup often takes about 5 weeks.
Moves ranking, authority, and indexing signals when a new website launches or a domain name changes, so visibility is not lost. Includes on-page SEO migration, redirection, and reinstalling Analytics and Search Console.
Setup only, including goal tracking in Analytics. Analytics tracks traffic. Search Console is for health checks and for how the site does in search results.
HTTP to HTTPS redirection, fixes for mixed content (a home page on HTTPS and inner pages on HTTP can duplicate content), and adjustments in Analytics and Search Console.
Extensive keyword research aimed at searches with high value and lower competition.
Fixes for the Google mobile usability issues flagged in Search Console. The quote depends on the hours those issues take. After you approve it, we fix them and submit an indexing request. The summary cites that over 60% of internet traffic comes from mobile devices (GilPress, What's the Big Data, February 2024).
These are one-off jobs on a site that already exists. A care package is the better follow-up when the software, themes, or plugins would otherwise go stale.
We scan the site, find malware, remove it, and clear the site in Google Search Console. We also harden it. Malware can return if the software, themes, or plugins are not updated, which is why we recommend a care package.
Updates so the site shows the right information: contact details, swapped images, and more complex edits.
If a client wants to change provider, we move the site so the domain stays live and can appear on Google.
Install the certificate that encrypts traffic between the server and the browser.
Signatures for Gmail and Outlook, with images, tracking links, and the lines and marks a plain-text signature cannot carry.
Adjustments that protect a WordPress site from hackers and data breaches. The same warning applies: without ongoing updates, malware can return. A care package is the follow-up.
Each line is a one-off. A custom quote follows once we understand that job, and the figure varies from case to case.
This is one-off help, not monthly management. Profiles across more than one network are what make a social presence recognisable.
Social media support: Once-off help on an existing presence: a cover photo, the bio, opening hours, and links to the other channels.
Profile setup: We create the profiles you name. Three revision rounds are included. When they are done, you hand them to the client.
Profile revamp: For profiles that look dull or get little engagement. We apply current practice, including posts that show the brand and reach the right audience. Three revision rounds are included, and you hand the profiles to the client.
Graphics, cover, and icon: The visuals people see first on a profile. Three revision rounds are included.
These tasks stop at setup, analysis, or Merchant. They are not an ongoing management retainer.
Campaign setup only: The setup phase, not management. A one-off fixed cost. We set the campaign up and monitor it for 2 to 3 weeks, then hand management to your team.
Analysis of a live campaign: We recommend how to refine the objectives and the strategy, then implement that after a strategy call. We monitor for 2 to 3 weeks, and then we close the campaign.
Google Merchant: Required for Google Shopping, paid and free listings. Without it, product listings cannot show in search. We set up the Merchant account with feeds, then hand it to your team to run the shopping campaign.
These can be ordered on their own. A backup usually takes 3 to 5 hours. Copies are stored on our cloud. Restoring a backup is an extra cost.
Daily backups: So the site does not lose its data in a breach or a hack. Stored on our cloud. Restoration is extra. A backup usually takes 3 to 5 hours.
Uptime monitoring: Crawlers check the site every 5 minutes. If it is down, we wait 10 to 15 minutes, then email you. You can tell the client to contact their host. Fixing the outage is not included. We can investigate why it was down, and we can fix it at an extra cost.
Security monitoring: Daily and weekly malware checks. If we find malware, we tell your team. Removing it is not included in this option. We can do that at an extra cost.
Combined monitoring: Daily backups can be paired with uptime monitoring, or with uptime and security monitoring together. Each part keeps the limits above: restoration, fixing an outage, and removing malware are extra.
Tell us the task. We send a quote for that case, and we start when you accept it. You keep the client.
