Blog post
- A standard AI blog post at 350 words.
- Longer articles are the long-form service, not this unit.
AI copywriting
AI copywritingMore copy, drafted with AI and edited by a person.
A faster, lower-cost way to draft copy, used on its own or added to work already running. A copywriter still briefs the model, checks the facts, and edits the tone.
What this is for
Deloitte (October 2022) is cited for about 42% of marketers already using AI in assistants, chatbots, and conversation. Statista (13/02/2023) is cited for 88% of marketers using AI who say it helped them personalise a journey across channels. Unedited output is a different matter: the summary warns about plagiarism, a robotic tone, and thin ideas.
- 01
Drafts move faster
Writers research and draft in a shorter time than a fully manual job, which is how the summary describes clearing the wait for copy.
- 02
A person still edits
Context, facts, and originality are checked, and the voice is brought in line with the client. The model does not hand the file over.
- 03
It can fix or start
The same service rewrites existing copy or starts from nothing: a short post, a page, an email, or time booked by the hour.
- 04
Errors are the thing being removed
The summary treats spelling, punctuation, and grammar as brand damage. The edit is there so the piece is clean and readable.
- 05
Volume without a writing desk
It is framed as the option when the agency needs a lot of copy and does not have the hours. No discount percentage is stated.
What you can order
As a standalone job the summary lists four shapes. As an add-on, the same team can write into a project already underway, such as pages on a site being built, or descriptions that support search.
Website page
- AI website content at 350 words per page.
- A full website-copy engagement, with strategy and search, is the website copywriting service.
Email
- An email article at 350 words, for a launch, a refresh, or a campaign the brief describes.
By the hour
- AI copywriting booked by the hour when the job is not one of the 350-word units.
- The brief still sets the topic, the message, and the count of deliverables.
How it runs
From the brief to your approval
You approve a quote before writing starts. Changes come back within two working days of clear feedback.
What a revision includes
Edits on the delivered copy are returned within two working days. The piece stays the one that was quoted: same type, same length, same job.
The result is only as good as the brief. A new deliverable, a new channel, or a vague note that reopens the job is a new quote. The team writes to current practice and to your instructions.
What we do, and what we need from you
The brief is the pillar of the job. Skipping it is how the copy misses.
| Task | Your agency |  |
|---|---|---|
| Read the brief and ask when a requirement is unclear. | ||
| A timeline and a delivery date after you approve the quote. | ||
| Copy that matches the type, style, content, and tone in the brief. | ||
| A human check for facts, originality, and the client's voice. | ||
| Status answers while the job is open. | ||
| Changes within two working days of clear feedback. | ||
| On a recurring blog series, formatting and image insertion. | ||
| A complete brief for each client, including word count and how many pieces. | ||
| The process as written: quote first, then the draft. | ||
| Timely, specific feedback. Vague notes make the job longer for both sides. | ||
| Final approval in Basecamp. | ||
| A new quote if the deliverables change. |
On its own, or added to a job
Standalone units are the 350-word blog post, the 350-word page, the 350-word email, and hourly time. As an add-on, the team can write the pages on a site already being built, tighten a LinkedIn summary, or draft site descriptions that support search work.
After the pages, the summary's next step is a few posts or a short email series for the launch. Those are further orders.
How agencies sell it
The summary's sales lines are speed against a deadline, search-oriented drafts, a lower cost for volume, a consistent voice, and research across a larger set of inputs. Each of those still ends with a person prompting and editing.
Deloitte and Statista describe adoption and personalisation. They do not describe a result on one client account.
What we will not claim
The summary expects quicker projects, time back for the agency, and copy that is clean enough to support search and reputation. It does not give a ranking, a press placement, or a savings ratio.
We will not promise that a site will rank, or that a client will be published, because the copy was produced this way.
Agencies often add these
From the blog
Notes that sit next to this work. All notes
Content & Copywriting
Humanising AI-Assisted Copy: Keeping Your Brand Voice Intact
Practical editing techniques to turn AI-assisted drafts into copy that sounds human, specific and unmistakably on-brand.
2 min read
AI Solutions
Planning Content with AI: Calendars, Trends and Workflows
How to use AI to plan content calendars, spot trending topics and speed up production while keeping strategy and quality in human hands.
3 min read
Frequently asked questions
Agencies that need short-form or hourly copy under their own name, either alone or added to a project already running.
Ready to brief an AI copy job?
You keep the client. We quote the pieces, edit what the model drafts, and you approve before it goes out under your name.